Be mindful that 40% of LinkedIn users access LinkedIn when they are on the Go...
Profile Tips:
Short and sharp Bio - forget long wordy paragraphs, people want to be able to skim-read.
Include your "calls to actions" in your Profile Summary (URL / email address)
Add media - documents / video / whitepapers
Share "snackable" news - infographics / article links / commentary
“Lucy was a bright spark for our marketing and branding efforts, in particular our LinkedIn initiatives, for the team in Shanghai. Really enjoyed working with her and she provided great support from the Group HQ in Sydney. Her insights, tips, and LinkedIn knowledge was a huge help and really taught us how to increase our visibility, network, and the effectiveness of our online presence as headhunters. Hope to work again with her in the future!”
